Give What You're Asking For & More!

Copyright (c) 2010 Anthony Lindan Productions

Have you ever stopped and really considered what you're asking from your audience? Quite frankly, we expect a lot from them. The fact we put such a heavy burden on our audience actually impedes our ability to be an effective communicator.

For example, even in a simple conversation, you're asking your audience to: · Give you their time · Pay attention · Be interested in your message · Be an active participant in the conversation · Receive and process new information in real time · Care about you and your message

I think that by asking for so much we set ourselves up for failure and disappointment. Too often we adopt a 'me talk, you listen' communication style and we speak at our audience instead of speaking with them. Unfortunately this style puts the onus on our audience to receive and understand our message.

Here is simple but effective strategy from the entertainment stage that will help you achieve the 3R's with your audience - rapport, relationship & results.

Give your audience everything that you are asking from them. You want their time. Be a 100% in the now and give them your undivided time and focus.

You want their attention and interest. Give them your complete attention and deliver an interesting and compelling message.

You want your audience to be passionate and enthusiastic. Give them a reason to be so. Touch their heart by delivering a message that ignites their passion and enthusiasm.

You want your audience to care about you and your message. Give your audience something to care about. You have to care about yourself , your message and your audience before they will care about you.

It's all about your audience but it up to you to make it happen. Entertainers learn that the audience takes their cue about how to respond from them. Think of it like a boomerang. You get back what ever you send out.

I like to think of communication not as a process of 'give and take' but one of 'give, give and give some more'.

This approach helps you clarify your communications objective. This approach is successful because it sets the stage for effective communication.

It enhances your ability to succeed because: 1. It helps you become aware of and appreciative what you are asking of your audience. 2. By acknowledging their participation you foster rapport. 3. Demonstrating your awareness of and interest in their needs helps develop a trust and reciprocity-based relationship. 4. A positive relationship sets the stage for effective communication. 5. You can only achieve results if you are heard and understood.

The bottom line is that we get what we give. The more we give the more we get.

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