Magento Technologies For Your Online Store

In a couple of words Magento is an online service that will bring your online business to a wider horizon. Entrepreneurs and small businesses create online stores with Magento to start selling their products and services quickly. With such a technology there is no need to manage servers or install software. You can use a set of tools to create and manage your store, and that is all. You can be absolutely focused on running your business.

The Privileges that You Will Estimate

There is a wide range of features and options to choose from, but let us give a closer look to the key ones.

- Create any design you like. Dozens of templates designed for any taste will help you both to demonstrate the uniqueness of your brand and save you much time. You can edit the text of menu and buttons, download your own images and logos, and even upload custom JavaScript.

- You can choose those options which you need. Whatever your product is, you will be able to create matching catalogue, as the website is completely flexible to support all types of products. You can choose specific options like color and size for clothing, and megapixels and zoom for digital cameras. You can switch on product filtering by the usage of any product options or use search tools.

- Search Engines Optimization will multiply your chances. Optimization tools will make your products more easy to find, and you don't need to spend extra money for it.

- Simple urls, site map, dynamic landing pages. The urls are absolutely search-engine friendly, without strange characters or long strings of numbers and letters. Automatically generated website map will make it easier for customers and search engines to find your website and easy navigation will cause no difficulties. You will be able to optimize landing pages to make your rankings raised.

- Increase your customers' loyalty. You can easily raise your customer's loyalty with the help of toolbox of tools such as coupons, gift cards and store credits.

You will like engagement tools for customers.

- Your customers will have ability to add products to shopping carts and wish lists.

- Customers will be able to compare products with the use of one-click product comparison tool.

- Sharing options will enable your customer to make wish lists and share them with friends.

7 Tips to Migrate Your Store to Magento

1. Make a thorough plan of migration, backup the database.

2. Collect all the needed info about web hosting: FTP access, access to the Hosting Control Panel and MySQL database.

3. Test the new website: download software and try shopping cart.

4. Perform data transfer: use scripts or import modules. Use IT company services to save time and efforts.

5. Use online services: you won't have to download any software as the process is performed automatically.

6. Check the domain name and all the links for proper work.

7. Don't forget to migrate website data and content, not only products, customers and orders.

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